CENEX
THE SUPER BULL
BROADCAST
SOCIAL VIDEO
SUPER BOWL
THE SUPER BULL
BROADCAST
SOCIAL VIDEO
SUPER BOWL
Cenex has more than 1,500 independently owned gas stations across the country. We helped them launch their Powered Locally campaign that highlighted how active they are in the communities they serve. To build on the campaign, Cenex wanted to make a spot specific for the Super Bowl. So, we looked at their footprint and found Audubon, Iowa. A town that has it's own Super Bull named Albert.
SOCIAL VIDEO
Teasers leading up to The Big Game introduced the town of Audubon, Iowa and its claim to fame.
Teasers leading up to The Big Game introduced the town of Audubon, Iowa and its claim to fame.
“Conspiracy Theory”
“Super Bull Legends”
“Hard Work”
“Directions”
THE BIG GAME SPOT
This spot ran in all of Cenex’s 19 state footprint during Super Bowl XII.
This spot ran in all of Cenex’s 19 state footprint during Super Bowl XII.
“Super Bull”
DOCUMENTARY
As a thank you to the town of Audubon, we produced, shot and screened this short documentary about the history of Albert the Bull.
As a thank you to the town of Audubon, we produced, shot and screened this short documentary about the history of Albert the Bull.
Awards & Press:
AdFed Silver Pin
AdFed Bronze Pin
Des Moines Register
Radio Iowa
Drovers
Beefmagazine.com